Duquesne 100 Seasons of Basketball Marketing Campaign (2015-16)


Old Hat Sports Branding and Old Hat Print Design combined their efforts to create a commemorative logo celebrating Duquesne's 100 Seasons of Men's Basketball and promotional pieces and ads to support the campaign. Other pieces included a bus wrap ad and a die-cut direct mail piece. Nine versions of the logo were created in total, including full color versions on white, red, and blue, white versions on red and blue, red versions on blue and white, and blue versions on red and white.