NACMA Thoughts from Norman

While I didn’t attend NACMA in Orlando, I did keep up with what was going on via the internet. I was able to watch some sessions via Facebook Live and Twitter Live….so thanks, technology! I also always love seeing things from Collateral Corner…that's one thing I always wish I could see in person.

The Importance of Style Guides

One session I found interesting was about creating a style guide. Style guides are extremely important. They are like the rulebook when it comes to designing. They tell the creative’s what they can and can’t do to a logo, what colors to use, and if there are certain fonts you have to use. 

If you don’t have one, don’t worry! We can help! We can help define existing brand standards, help make new ones, and even create a custom font for your department to use. 

People Love Dogs!

People love dogs! Hannah even got a photo!

I thought the topic of Maximizing your Mascot was interesting. It was fun to see a ton of people take pictures with a bulldog. I have a feeling we’ll see some interesting mascot promos coming our way this school year. 

Quotable Sessions

I saw some good quotes mentioned from sessions as well. Like..

 

"Geo-filters are the billboard of marketing in 2017."- @danielfheck #NACMA17

 

"Sometimes the stupid ideas work the best to get the group of people that wouldn't normally come to campus to a game."#NACMA17

 

Read y'all!

Lots of people picked up Zac’s book. Good job, boss man! 

Thanks for using the #NACMA17, for all of us that can’t attend in person- we still get to learn from a distance! 

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