We're not exaggerating when we say Ronald Semro III is one of the nicest guys in the universe. We first met Ronnie a few years ago as a part of Brad Wurthman's crew at Cincinnati. Since then, we've had the pleasure of working with Ronnie at the Air Force Academy and now SMU for the last year or so. As true friend of Old Hat, collaborating with Ronnie and his team is ALSO one of our favorite things (see #6). And that's not only because of his natural talent as a perfect test model on our photo/video shoots. 

Even better, now that Deb and Hannah know Ronnie is a FRIENDS fanatic too, you know the FRIENDS references will skyrocket. 

1. NAME: Ronnie Semro

2. OCCUPATION/TITLE: Director of Marketing at SMU

3. HOMETOWN: Aurora, IN

4. PREGAME RITUAL: As we all know, gamedays are hectic. I try to take a minute to reflect on a number of things, such as: all the work our team put into the event, how I got to where I am, and remind myself to have a bit of fun on gameday. Then I immediately go back to double checking everything.

5. FAVORITE THING TO SNACK: Cheez-Its

6. FAVORITE THING ABOUT YOUR JOB: Three aspects stand out. The first is being influential in creating memorable moments that our supporters cherish. The second is guiding those that look up to me and how I can help them attain their goals. Last but not least, working with our friends at Old Hat!

7. LEAST FAVORITE THING ABOUT YOUR JOB: The speed bumps we encounter that prohibit either progress or innovation.

8. HIDDEN TALENTS/HOBBIES: My hidden talents are so hidden, I’m unaware of them. As for hobbies, I’m a huge soccer follower and I also like to get out on the golf course.

9. ADVICE TO YOUR YOUNGER SELF: Speak up. Don’t allow outside factors to alter your thought process. Convey your ideas with confidence. If you aren’t willing to believe in them, how will others.

10. YOUR GO-TO KARAOKE SONG: You’re more likely to see me performing in the car next to you than seeing me on stage. Regardless of venue, the favorites would be: Friends in Low Places by Garth Brooks, Small Town by John Mellencamp, Ain’t No Mountain High Enough by Marvin Gaye & Tammi Terrell.

11. FAVORITE MOVIE: Toy Story

12. FAVORITE TV SHOW: Friends

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: I have spent far too much time trying to think of a witty answer for this question. The result is: N’Treble – as that’s exactly what our listeners will be thinking.

14. FAVORITE PLACE TO EAT: Penn Station

15. WHAT DO YOU ORDER THERE: Pizza Sub & Chocolate Chunk Cookie

16. FAVORITE DISNEY PRINCESS: Ariel – I grew up with two older sisters, meaning that I was always outnumbered when we voted on what movie to watch.

17. WHAT’S YOUR SPIRIT ANIMAL: Bear – Thanks to a quiz and some Google searches I’ve been able find out that the Bear stands for strength, confidence, solitude, and standing against adversity.

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: I was rushing to get into my apartment on the third floor and my roommate who was on ground level had the keys. We both thought that it would be fine to toss the keys up so I could get in. We. Were. Wrong. Unfortunately, he had a cannon for an arm and the keys ended up on the roof. We had to build a contraption out of broom handles, duct tape, and a rake to retrieve our keys. It certainly wasn’t our finest hour.

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: I’m currently finishing up Season 3 of Bosch. Please don’t reach out with any spoilers!

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: I would like to think that I would be working for a club in Major League Soccer.

We have had the absolute pleasure of working with some really talented Notre Dame Athletics Marketers over the years and Jasmine Cannady is no exception. This former Sacramento State Hornet student-athlete brings a different perspective to projects that not a lot of marketers possess. It's a definite positive. Plus, we're pretty confident she would own Robert on the court and that's just enjoyable to think about.

We're adding Jasmine to our weekly Grey's Anatomy Friday chat. Any suggestions on an appropriate hashtag are welcome (#FridayMcChats). Learn a little bit more about Jasmine Cannady in today's 20 Questions!

 

1. NAME: Jasmine Cannady

2. OCCUPATION/TITLE: Assistant Marketing Director, University of Notre Dame Athletics

3. HOMETOWN: Sacramento, CA

4. PREGAME RITUAL: NA

5. FAVORITE THING TO SNACK: Popcorn

6. FAVORITE THING ABOUT YOUR JOB: The people I get to work with and getting to watch my marketing plan come to life right before my eyes. If you are successful, you know. If you are unsuccessful, you know. Either way, you get measurable results that you can act on immediately.

7. LEAST FAVORITE THING ABOUT YOUR JOB: The fans. Ha! JK. I don’t have a least favorite. I truly love everything about my job.

8. HIDDEN TALENTS/HOBBIES: I love to read crime/murder mysteries

9. ADVICE TO YOUR YOUNGER SELF: Don’t underestimate your qualifications and abilities

10. YOUR GO-TO KARAOKE SONG: Drops of Jupiter by Train or Don’t Stop Believing by Journey

11. FAVORITE MOVIE: Big Fish by Tim Burton

12. FAVORITE TV SHOW: Grey’s Anatomy

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: IDK (no seriously, “IDK” would be the name of the band)

14. FAVORITE PLACE TO EAT: It’s a place in Sacramento, CA called Arigatos. It’s a sushi restaurant.

15. WHAT DO YOU ORDER THERE: Vegetable Tempura, the Dragon and Lion King Rolls and Miso Soup

16. FAVORITE DISNEY PRINCESS: Ariel

17. WHAT’S YOUR SPIRIT ANIMAL: Fox

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: When I was in high school I decided to ditch school one day and called myself smart by calling into the front office and pretending to be my mom to excuse my absence. The lady asked for a call back number and instead of leaving my cell phone number, I left my mother’s number. Needless to say, my called me about 20 minutes later asking why I wasn’t in school. Ha!

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: Mad Men, it’s an amazing show! You should watch it!

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: I would have either joined the Peace Corps or tried to join the California Highway Patrol as an Officer

Diana Pulupa, Brand Manager, Georgetown University Athletics, has been working with Old Hat for so long that she's got projects on our Archive server. She's definitely an OH OG. Robert added, "When we started working with Di so many years ago, she was just a young [bulldog] pup. And if you keep up with her on Instagram like we do, you'll realize she hasn't aged a bit. She's been a great client and advocate for Old Hat, so now... we lift our shot glasses and salute Diana!" Apparently, Robert is filling up shot glasses at 10 in the morning. But hey, it's for Di and Di is awesome! Cheers!

 

 

1. NAME: Diana Pulupa

2. OCCUPATION/TITLE: Brand Manager, Georgetown University Athletics

3. HOMETOWN: Bethesda, Md.

4. PREGAME RITUAL: Pray the printed materials get to the venue on time? When I was an athlete (a very very long time ago) my favorite pregame song was Ma$e “Breathe, Stretch, Shake.”

5. FAVORITE THING TO SNACK ON: Cheese sticks. My cheese consumption went up significantly once I started working with Barbara Barnes who hails from America’s Dairyland.

6. FAVORITE THING ABOUT YOUR JOB: Working on a college campus has (seemingly!) kept me young – at least I feel younger than I actually am.

7. LEAST FAVORITE THING ABOUT YOUR JOB: Seeing rogue or unapproved use of Georgetown logos. Or a lack of Trademark – that TM means so much to me!

8. HIDDEN TALENTS/HOBBIES: I wouldn’t call it a “talent” but I do enjoy baking and cooking in general. It’s not uncommon for overly ripe bananas to be anonymously left on my desk so I can bake them into banana chocolate chip muffins the next day – and if we’re really good friends, I’ll even make custom muffins that either don’t have chocolate chips or added walnuts, etc.

9. ADVICE TO YOUR YOUNGER SELF: Take advantage of those glorious times in life when you can still schedule a nap during the day. I really miss naps.

10. YOUR GO-TO KARAOKE SONG: I like other people too much to ever actually do karaoke, but if this were a lip sync battle, I’m prepared to go with Nicki Minaj “Super Bass” if called upon.

11. FAVORITE MOVIE: Toss up between Top Gun, Mean Girls and 17 Again because all three are movies that, when on television, definitely get watched – no matter where in the movie it is.

12. FAVORITE TV SHOW: The Mindy Project

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: I’m not really a “share the spotlight” kind of person. However, the GU sports info office (more specifically, Ryan Sakamoto) once gave me the stage name Positive D. Pretty sure he was mocking me.

14. FAVORITE PLACE TO EAT: Medium Rare, Washington, D.C.

15. WHAT DO YOU ORDER THERE: Steak frites – the only thing on the menu!

16. FAVORITE DISNEY PRINCESS: Ariel … best sidekicks in Sebastian and Flounder.

17. WHAT’S YOUR SPIRIT ANIMAL: Mindy Kaling is my spirit animal.

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: I have twice waited a full 18 months between oil changes in my current car. Somehow, my poor car is still kicking despite my attempts at literally driving it into the ground.

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: 13 Reasons Why … it was all over the internet! Couldn’t avoid it. But right before that was re-binging Master of None – much more lighthearted and Aziz Ansari is amazing.

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: Most likely a job in communications, just outside of sports.

It's that time of year where we begin producing work for the upcoming football season. For some of our clients, the first step of the new posters, tickets, and other projects for the season is an Old Hat photo shoot.

Recently, Dustin and I made the short drive to Dallas to visit our friends at SMU. After collaborating with Ronnie and Brad from SMU, we decided on a concept and were ready to execute. We captured photos for football, men's soccer, women's soccer, and volleyball. We've been capturing photos for SMU for a few years now, but we were extra excited to do something new for them this time. ACTION PHOTOS!

This shoot included:

  • 2 days
  • 3 locations
  • 4 sports
 

In the past, we've captured the student-athletes against a white backdrop. This time, we used practical setups on the football practice field, volleyball court, and in the football stadium.

We thought about doing the photo shoot at night so we could control the lighting, but with so many schedules to work with, that was not entirely possible. Instead, Dustin came up with a way to combat the sunlight. We planned to use a 20' x 20' scrim to help block the light. A scrim is essentially a huge piece of material that we can move around as a big shade. It reminded me of a trampoline...I really wish it was a trampoline. Anyway, as we were setting up, it was determined that it was wayyyyy to windy to use the scrim. So, what now?!

Well, my friends, that is why you always need to plan for the unexpected and be prepared with a backup plan. We've been doing these shoots long enough to know things don't always go exactly as planned. Dustin is always prepared with backup cameras, lights, batteries, and anything and everything else we could possibly need. He quickly thought up a new strategy and adjusted our lighting set up to overpower the sun. I know what you're thinking, no one can overpower the sun. Wrong. Dustin can.

 

We battled two of the windiest Dallas days ever, got a little sunburned one day (we used sunscreen I promise!), and then withstood the chilly 50-degree weather the next day, but it was all worth it for the literal THOUSANDS of photos we captured for SMU to use throughout this year.

I can't share our official photos yet, but here's some behind the scenes photos and videos I took on my iPhone:

Here's Dustin looking cool driving our minivan. And we found a Ronnie!

 

You can see the scrim off to the side and how big it actually is. In this photo, it is even folded in half!

 
 
 
 

We've had the great privilege to work with Chris and the Southland Conference for five years on everything from logos to printed tournament materials to commercials. We get to collaborate with Chris and his crew on a little bit of everything. He's a hardworking, thoughtful guy who puts a lot of effort into his creative messaging for the Southland and its student-athletes. At that's a lot of student athletes!

Chris provided us with a few photos to choose from, but we will always pick the ones with babies. Cute baby, Chris! He's a natural with the mic! It's always great to go visit him down in Frisco because they always find a new great place to eat. Speaking of which, it's about time for another visit...


1. NAME: Chris Mycoskie

2. OCCUPATION/TITLE: Assistant Commissioner for Television and Electronic Media at the Southland Conference

3. HOMETOWN: Arlington, Texas

4. PREGAME RITUAL: I pray silently during a portion of the national anthem. I started doing that as an athlete and still do it today, whether I’m at an event as an administrator, broadcaster or fan.

5. FAVORITE THING TO SNACK: Pita chips and pesto hummus.

6. FAVORITE THING ABOUT YOUR JOB: I love telling stories. Whether it’s through a short piece for social media, or a complete game broadcast on national television, I have a ton of opportunities to tell great stories about our student-athletes and coaches.

7. LEAST FAVORITE THING ABOUT YOUR JOB: Budgets! If only money were infinite.

8. HIDDEN TALENTS/HOBBIES: Any talents I have, I make sure they are visible. As far as hobbies, I used to run 5Ks on a regular basis. But now that I have a son, my runs are a lot shorter. They involve happily pushing a stroller and stops at the neighborhood playground.

9. ADVICE TO YOUR YOUNGER SELF: Study more, eat healthier, do not apply for those credit cards and live within your means.

10. YOUR GO-TO KARAOKE SONG: My brother Kevin and I knocked out a killer rendition of “Baby, it’s Cold Outside” on my nephews’ new karaoke machine at Christmas last year. No comment on which part I sang.

11. FAVORITE MOVIE: Tie between Aspen Extreme and Inglorious Basterds.

12. FAVORITE TV SHOW: The West Wing. I am constantly watching old episodes on Netflix.

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: Austin & the Blockheads.

14. FAVORITE PLACE TO EAT: Tommy’s on Thomas in Hammond, Louisiana.

15. WHAT DO YOU ORDER THERE: Bayou breadsticks.

16. FAVORITE DISNEY PRINCESS: I don’t have one. I’m sure I’ll develop either a love or a hatred for the princesses if I ever have a daughter.

17. WHAT’S YOUR SPIRIT ANIMAL: According to results of the quiz I just took on spiritanimal.info, my spirit animal is a deer.

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: When I was 23, I was renting a house and needed something out of the attic. I had no idea I was supposed to walk on the joists. I fell through the ceiling, Clark Griswold style, but I grabbed hold of something and didn’t fall directly to the floor. Otherwise, I probably would have broken an arm, leg or my neck. The ceiling had a huge hole though, plus paint cans fell from the attic and destroyed the carpet below.

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: The Man in the High Castle.

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: I’d probably still be chasing my old dream of being a big-time sports anchor. But I’m honestly glad that door closed and this one opened. I love working on this side of college athletics.

If there was only one thing we could say about working with Notre Dame Athletics Marketing Intern Conor Montijo it would be: Fun. If there was another word it would be: Hardworking. Okay, this is our blog we can say whatever we want. Conor is both FUN and HARDWORKING. And well if you're going to be an intern in the sports industry you better have both traits. This "young pup" (that's what Robert calls anybody under the age of 30) is going to do a lot of awesome things with his career because his passion is truly infectious. We also really like that his pregame ritual involves the song "World's Greatest." 

  

It's our pleasure to introduce to you the World's Greatest Intern, Conor Montijo:

1. NAME: Conor Montijo

2. OCCUPATION/TITLE: Dreamweaver/Notre Dame Athletics Marketing Intern

3. HOMETOWN: Tucson, Arizona (Bear Down)

4. PREGAME RITUAL: Listen to R Kelly’s opus, “World’s Greatest”

5. FAVORITE THING TO SNACK ON: Tortilla Chips. Guac and salsa are optional.

6. FAVORITE THING ABOUT YOUR JOB: Making memories that last for first time fans or 40-year season ticket holders.

7. LEAST FAVORITE THING ABOUT YOUR JOB: “Other duties as assigned”

8. HIDDEN TALENTS/HOBBIES: Cooking (something other than media room hot dogs) and debating whether Die Hard is a Christmas movie (it is).

9. ADVICE TO YOUR YOUNGER SELF: Spend more time outside.

10. YOUR GO-TO KARAOKE SONG: “Piano Man” -Billy Joel

11. FAVORITE MOVIE: Remember the Titans. Space Jam is a close second.

12. FAVORITE TV SHOW: Friday Night Lights

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: Conor and the Lads

14. FAVORITE PLACE TO EAT: JW Chen’s. It’s a local Chinese place I go probably twice a week. I tell myself it’s a healthy habit.

15. WHAT DO YOU ORDER THERE: Three Cup Chicken, it's off the menu but it’s the best thing they serve. Also, don’t sleep on the Almond Shrimp or Spicy Fish

16. FAVORITE DISNEY PRINCESS: Jasmine or Mulan, depends on the day.

17. WHAT’S YOUR SPIRIT ANIMAL: Road Runner

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: Rode a tricycle down a large hill, didn’t end well for me.

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: Currently in Breaking Bad, my sleep schedule has suffered accordingly.

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: Hiking the Grand Canyon

Ella Odland, Marketing and Promotions Coordinator at North Texas Athletics, is known around Old Hat HQ as "The Mean Green Rowing Machine." You see Ella is a former rower from Washington State University and well, Robert is really good at rhyming. We collaborate with Ella on multiple sports marketing strategies and she's a perfect fit with the fine folks in Denton. Ella is great to work with and gives us the right amount of direction and creative freedom to create some really cool work.

This week, Ella answers our 20 Questions and we all find out she has great taste in karaoke songs, tv shows, food, and having a dog. Ella, let us know if you want to video conference in to discuss Grey's every Friday.

 

1. NAME: Ella Odland

2. OCCUPATION/TITLE: Marketing and Promotions Coordinator at North Texas Athletics

3. HOMETOWN: Seattle, WA

4. PREGAME RITUAL: Eating Pizza

5. FAVORITE THING TO SNACK: Peanut Butter

6. FAVORITE THING ABOUT YOUR JOB: Being on social media all day and calling it “work”

7. LEAST FAVORITE THING ABOUT YOUR JOB: Not being able to bring my dog to work ☹

8. HOBBIES: Travelling and exploring new places

9. ADVICE TO YOUR YOUNGER SELF: Listen to your parents, they actually know what they’re talking about

10. YOUR GO-TO KARAOKE SONG: Ignition (Remix)

11. FAVORITE MOVIE: All the Disney movies

12. FAVORITE TV SHOW: Friends and Grey’s Anatomy

13. IF YOU WERE IN A BOY BAND WHAT WOULD IT BE CALLED: *ROAR*

14. FAVORITE PLACE TO EAT: Dick’s Drive-In

15. WHAT DO YOU ORDER THERE: A special, fries, and a chocolate shake

16. FAVORITE DISNEY PRINCESS: Mulan

17. WHAT’S YOUR SPIRIT ANIMAL: Lion

18. WHAT’S THE STUPIDEST THING YOU’VE EVER DONE: Flipped a boat… while I was still on the dock

19. WHAT’S THE LAST SHOW THAT YOU BINGE-WATCHED: How to Get Away with Murder

20. IF YOU WEREN’T DOING THIS JOB WHAT WOULD YOU BE DOING: Travelling the world

In the summer of 2004, I took my first trip to Chapel Hill, NC. I had just started Old Hat and Rick Hart, then on staff at Oklahoma Athletics but now the AD at SMU did me the favor of calling UNC on my behalf to see if they might have some work for me. Fortunately, they did and we’ve been working with UNC ever since. I made my way out there to discuss the details of what we’d be doing for the Tar Heels and afterward, I went over to the nearest apparel shop to grab a souvenir or two. I picked up a navy blue Nike hoodie that had the word “CAROLINA” embroidered across the front of it and more than a dozen years later I’m still wearing that thing as often as I get the chance.

On a recent trip to Charleston, SC, I happened to be wearing that very sweatshirt as I made my way to get my wife some yogurt from the market down the street from our hotel room. A fella was walking my direction and as we got closer he pointed at me and said in a louder-than-expected voice, “Go Heels!” I’ll be honest. I was a bit startled and it took me a minute to figure out what he said and why he said it to me. I had to remind myself that I was wearing an UNC sweatshirt. Fortunately, I was able to gather my thoughts quickly enough to offer a stuttered, “Yeah! Go Heels!” back at him before my confusion became too obvious. This exchange served as a good precursor to the one I had no more than 2 minutes later when I was actually at the market and another man gave me a hearty, “Go Heels!” when he saw me. I was more prepared this time and was quicker with my response. I walked out of the market fired up ready to shout my support for UNC at the next passer-by but unfortunately, I didn’t pass any more Heels fans between there and the hotel room.

Working in collegiate athletics for as long as I have and with as many different universities as I have, my wardrobe is full of team apparel that has been given to me over the years. It is not unusual for me to be wearing an SMU sweatshirt and Kennesaw State hat one day only to be followed up by a Texas A&M t-shirt and Michigan basketball shorts the next. There have been more than a few times that someone has approached me in a public place and commented about how great “that game” was last night, referencing some sporting event featuring the team I am representing with my wardrobe. Problem is, I rarely recall what I happen to be wearing that day so I have to look down at my shirt or take my hat off to remind myself who they think I’m a fan of. Then, I either express my agreement with their statement or have to admit that I missed that particular event.

Believe it or not, though, the point of this is not to talk about my wardrobe or my interactions at the local grocery store. It’s to talk about the bonds we form as fans. Hunter S. Thompson’s quote references football fans specifically but the idea applies to any fan of sport. We share a universal language that cuts across many cultures and many personality types. We are never alone. We are a legion and sports is often the only thing we have in common.

When was the last time you were wearing your favorite Aerosmith t-shirt and some stranger yelled, “Sweet Emotion!” at you? Or the last time you were wearing that old Incredible Hulk t-shirt and passed a guy that gave you a hearty, “RAAARRRRRRR!!!!!” No, sports fans are in a justice league of their own. And for some reason, though startling, we don’t question it when a random person yells, “Go X!” at us in the restroom at the bar just across from Xavier University’s campus.

Sports creates a bond between people who would otherwise be complete strangers and gives them something to share in common. I recently met a fella on an airplane and we spent the entire flight talking about sports. We didn’t even share the same team in common though. Our bond was formed over the fact that I’m a Sooner fan, Barry Switzer used to coach at OU, Barry Switzer played at Arkansas and that guy on the plane is an Arkansas fan. We connected over a former coach of my team that is a former player from his team. Sports fans are just searching for something to connect over!

The camaraderie that is felt between sports fans is obvious. I’m not uncovering any brilliant revelation here. But I did want to see how many sports fans recognize it themselves. In our fan survey, we asked how many of the participants felt a sense of camaraderie with people at sporting events. We further clarified the question by adding that they should not include people they were attending with. In other words, to what extent do you feel connected with all of the people at those events that you don’t even know. 75% of them said that they feel “a lot” and/or “a great deal” of connection with all those strangers with whom, beyond wearing the same color and cheering for the same team, they have no known commonalities.

Isn’t that kinda nuts? 75% of sports fans feel a connection with people they don’t even know, if for no other reason than that those people are cheering for the same group of people on the field wearing red to score more points than the other group of people on the field wearing blue!

Like I said, the connection between sports fans isn’t breaking news. Every sports fan has experienced it. What you may not have realized, however, is the positive effect sports fans can have on an athletics program. The ever-important home field advantage is because of fans. The scholarships student-athletes receive through the athletic scholarship funds wouldn’t exist without the fans. A department's primary source of revenue (ticket sales) would obviously disappear without fans. Apparel sales, sponsorship dollars, local economy boosts, etc... All because of fans. 80% of those polled think that fans can either “probably” or “definitely” affect the outcome of the game. There’s no doubt in my mind that fans affect outcomes and could do so even more if we focused more on developing relationships with fans.

If you take one thing away from this article, let it be this: Sports does not happen without every member of the team working toward achieving success. It does not happen without the athletes. It does not happen without the coaches. And it sure as hell doesn’t happen without the fans. If you are a sports fan, take pride in what you give to the game. If you are an athlete, thank the fans for wanting to watch you play. If you are a coach, try to tune out the criticism of those people that think you should have gone for it on 4th-and-27 from your own 12-yard-line instead of punting and relish the opportunity you have to affect the lives of young people through your job. All thanks to these crazy fans.


The wait is finally over! For a few weeks now, we've been teasing about the release of a new podcast. Yesterday, we published Episode 1 of Stop the Clock, featuring an interview with Matt Roberts, Director of Athletics at the College of Charleston.

Stop the Clock is a podcast about the most amazing moments in sports history when you just wanted to stop time and live in that moment forever, or, those not-so-amazing moments when you would have done anything to have another shot at it. The idea for the podcast was actually born out of the book I'm writing, also called Stop the Clock. I've been conducting a lot of interviews with the nation's top collegiate athletics administrators and I'm recording those interviews to then turn into content for the book. What I'm discovering though, is that many of the people I'm speaking with are great storytellers. Some of these stories are too amazing not to let the world hear. So, I decided to turn the best stories with the best audio quality into a killer new podcast.

You can listen to it for free HERE.

I hope you enjoy it. If you do, please share it, rate it, and review it. If you don't, please tweet me @zaclogsdon and give me ideas on how to improve it.

Some people call it "Advertising Prom." Others call it the "Academy Awards for local advertising." Here at Old Hat, we call it "The night we hang out together in our fancy clothes." OH recently attended the Oklahoma City ADDY Awards- the advertising industry's largest competition which recognizes the creative spirit of excellence in the art of advertising. It was a lot of fun to get dressed up and see some of the fantastic work being created in the OKC area.

We submitted a large variety of projects that were completed in 2016 and were fortunate to get awards for 10 of our submissions!


1. Bronze - Collateral Material - Special Event - Card, Invitation, Announcement Campaign - Texas AM Football Tickets/Box

 

2. Bronze - Non-broadcast video - Wisconsin Men's Basketball

 


3. Bronze - Still Photography - Black & White, Single - Illinois Football Photos

 

4. Bronze - Cinematography - Illinois Football lntro 

 

5. Bronze - Video Editing - Wisconsin Football 


6. Silver - Social Media Campaign - Duke Social Media


7. Silver - Out of Home/Ambient Media - Large Venue - Single - Army Helicopter 


8. Silver - Website - SMU Get Here For Gameday

 

9. Silver - Still Photography - Campaign - Utah Football Campaign


10. Gold - Effects or Motion Graphics - Duke Men's Basketball Projection

 

It was exciting to see that our awards were not limited to one area, but were representative of each of Old Hat's various divisions. Since the Duke Men's Basketball Projection project won gold, that project will now go on to compete at the Regional Level and then hopefully make it all the way to the National ADDY Awards.

We've already completed some fantastic projects in 2017, so I have no doubt that Old Hat will have another successful time at next year's ADDYs!

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